WLIT.FM™ Exclusive: New study says Long Island outspends entire nations on OnlyFans—here’s what the numbers actually show

LONG ISLAND, N.Y. — A new analysis claims Long Island’s spending on OnlyFans ranks among the highest anywhere—outpacing entire countries on a per-capita basis—and places the broader New York metro at the top of the global list in raw dollars. The study aggregates purchases tied to Nassau and Suffolk alongside Brooklyn and Queens, estimating tens of millions of dollars spent in 2025 on the subscription platform. It also pegs Long Island’s per-capita outlay at a level that eclipses large European markets when normalized for population.

This isn’t just clicky headline fodder. For Long Islanders, the figures raise real questions about discretionary income, digital privacy, and how adult-content platforms have moved from internet edges to the center of mainstream spending.

What the study says, in plain English

• NYC + outer counties lead the world in dollars spent. When you add up the New York City boroughs with the adjacent counties (Nassau/Suffolk), the metro shows the highest total spend globally in 2025.

• Long Island, by itself, punches far above its weight. With under 3 million residents, Nassau and Suffolk reportedly outspend whole nations on a per-capita basis.

• County breakouts cited in the analysis include Suffolk north of $12 million and Nassau over $9 million in 2025 purchases.

• Per-capita framing used by the analysts is roughly “dollars per 10,000 residents,” which makes smaller, high-spend populations look especially outsized.

How they got those numbers (and why that matters)

The topline uses a blend of OnlyFans “Wrapped”–style platform data and third-party aggregation (think: public benchmarks, search interest, payments intelligence, and population normalization). That approach can paint a useful macro picture—but it comes with caveats Long Islanders should understand:

• Geo-accuracy isn’t perfect. Not every purchase is easily mapped to a county; IPs, VPNs, corporate cards, and billing quirks can blur lines.

• Per-capita math amplifies small differences. When you divide by smaller populations, slight spending shifts look dramatic.

• Creator vs. consumer flows. The “spend” discussed here is consumer outflow from our region—not the income coming back to local creators (which is far harder to verify publicly).

Bottom line: the directional takeaway—our region spends big—is credible, even if the exact penny counts will always be a moving target.

Why Long Island might rank this high

• High disposable income pockets. LI households sit near the top nationally on income; even modest participation can yield large totals.

• Frictionless payments. Subscriptions, tips, and one-click upsells turn curiosity into recurring charges with little resistance.

• Cultural proximity to the city. The same gravity that drives nightlife, sports, and entertainment spend around the metro spills into digital content behavior.

• Shift from “free” to “direct support.” Fans increasingly treat adult creators like independent artists—tipping or subscribing to support specific personalities, not just content.

The privacy angle locals should think about

• Bank/statement hygiene. Even “discreet” billing can reveal recurring merchants. If privacy matters, use prepaid balances or controlled virtual cards.

• Family plans & shared devices. Mixed Apple/Google ID environments can sync purchase histories or autofill data across devices.

• Tax season surprises. Creators know this well, but subscribers who expense items through business cards—don’t. Personal is personal; audit risk is real.

Economic ripple effects

• Local money → global platforms. These dollars largely exit Long Island unless you’re supporting a local creator.

• Service overlays. Expect growth in compliance tools, creator management, payment orchestration, and content-safety vendors based in the metro area.

• Regulatory watch. High-profile spending spikes attract lawmakers’ attention on age-gating, chargebacks, and advertising standards.

How Long Island compares to prior benchmarks

Earlier studies put New York state’s 2024 OnlyFans spend near $180 million while ranking mid-pack per capita. The 2025 metro-level look reframes the picture: when you zoom into the city-plus-suburbs combo—and especially at per-capita levels—Long Island and NYC surge to the top tiers. That doesn’t mean the whole Island is buying; it means the engaged slice is spending a lot.

WLIT.FM takeaway

Whether you view this as culture shift, economic signal, or just trivia, one point is clear: Long Island’s digital spending is no longer shy. The adult-subscription economy has matured into a mainstream line item for a measurable slice of residents. As the platforms get savvier—and payment flows get smoother—expect the totals to keep climbing unless the broader economy cools discretionary spend.

Have thoughts, questions, or tips on how these numbers are playing out locally? Email hello@wlit.fm (we read everything) or tag us on IG.

Sources

• New York Post report summarizing county-level and per-capita figures; metro total spend and global ranking.

• Follow-on coverage and syndication (AOL/Yahoo) reflecting the same study highlights and 2025 framing.

• Prior New York 2024 spending benchmarks (OnlyFinder study) used for historical context.

• International comps showing other cities’ 2025 per-capita placement (e.g., Tel Aviv in regional rankings).